Seminar on "Is All That Glitters Gold? The Effect of Product Glossiness on Consumer Judgments"
About the Event
Date & Time:
10:30 am - 12:00 nn
Venue:
Lingnan University Alumni (Class of 1947) Lecture Room (MBG10), G/F, Patrick Lee Wan Keung Academic Building, Lingnan University
Enquiries:
2616 8373 / hkibs@LN.edu.hk
Speaker(s):
Ms Flora Jiaqi SONG, PhD candidate in Marketing, Hong Kong Polytechnic University
Organiser:
Department of Marketing and International Business and Hong Kong Institute of Business Studies, Lingnan University
Remarks:
Language: English