MSc in Marketing and International Business (MSCMIB)
Welcome to the MScMIB Program
Overview
The MSc Programme in Marketing and International Business draws on the department's high-quality teaching, active-research expertise, and industry-wide connections to enhance students' knowledge and skills in the field of marketing and international business. With an emphasis on the application of cutting-edge concepts, tools and techniques in the field of marketing and business management through a national and international context, the program aspires to provide a high-quality education that orientate business and non-business students to a career in marketing and international business fields through its balanced curriculum content design, liberal-art oriented small-class teaching, individualized personal advising system, and outcome-based learning assessments.
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