Heritage Tourism and Management Concentration

Overview

The Concentration in Heritage Tourism and Management 文化遺產旅遊與管理 is a progressive study programme focusing on the innovative solution to the heritage tourism sector now and in the changing future. It provides a pathway for students who would prefer to gain more in-depth knowledge of heritage tourism and management in the Hong Kong context. Students who opt for this HTM concentration are required to complete all the required courses and will be awarded a single award from Lingnan University.

The Government of Hong Kong SAR has set aside resources to promote arts and culture and to develop green tourism. With the ongoing popularity of Palace Museum and M+ and the future developments of the West Kowloon Cultural District, Hong Kong’s role as an East meets West centre for international arts and cultural exchange will continue to be promoted and strengthened. As specified in the Outline Development Plan for the Guangdong Hong Kong Macao Greater Bay Area and the Culture and Tourism Development Plan for the Guangdong Hong Kong Macao Greater Bay Area (the CTD Plan), the promotion of cultural heritage and green tourism projects with Hong Kong characteristics, enhancing tourism promotion, and rolling out enticing promotional offers in a timely manner to attract tourists from outside Hong Kong can help consolidate Hong Kong’s position as a core demonstration zone for multi destination tourism and an international tourism hub.

As a result, there is a need to prepare students with the knowledge of heritage management, tourism, and skills to tackle problems and challenges related to heritage tourism and management, along with design or research methodology to provide innovative solutions. This will be achieved by introducing the Concentration with an interdisciplinary approach, whereby the specialties of the School of Graduate Studies, History Department, Office of Service Learning, and Science Unit collaborate in offering a unique master’s programme to enhance the heritage tourism sector in terms of visibility and ecological sustainability.

Key Features

1. An innovative curriculum: As with the MA ACHM, courses are designed to combine research with practice in heritage tourism and management, to train highly skilled professionals and critical intellectuals for the heritage tourism sector in Hong Kong.
2. Blended learning methods: High-quality teaching through a variety of mechanisms, including lectures, seminars, workshops, and group research projects with significant levels of individual tutorial support, particularly for the capstone project.
3. An interdisciplinary approach: Courses are constructed to draw insights from different disciplines, including History, Science, Tourism, Management, and Entrepreneurship.
4. Inclusion of diverse stakeholders: As engaging in real-world issues and enhancing the heritage tourism sector requires the inclusion of all stakeholders’ viewpoints, such that academics, policymakers, practitioners, entrepreneurs and NGOs will be invited to contribute to the curriculum and participate in the courses.
5. Sustainable and inclusive solutions: Courses are provided to introduce innovative solutions to heritage tourism and management with an understanding of critical issues faced in the heritage tourism sector now and in the changing future.

Aims & Intended Learning Outcomes

Aims of the Concentration
In addition to the central aims of the MA ACHM, the Concentration content shall equip students with theoretical and empirical knowledge of heritage tourism and management, while allowing them to design a prototype to address a specific gap related to heritage tourism or conduct a research-based on a critical literature review related to innovation in the heritage tourism sector. Its specific aims are to:
1. Provide students with the understanding of critical issues faced in the heritage tourism sector now and in the changing future and the tools to tackle them;
2. Equip students with fundamental knowledge to manage cultural assets and its application in Hong Kong; and
3. Enhance the heritage tourism sector in terms of visibility and ecological sustainability.

Intended Learning Outcomes of the Concentration
For those who have opted for the Concentration, upon graduation, they shall be able to:
1. Explain and assess key theories and frameworks in heritage tourism and management;
2. Apply relevant theories and knowledge to tackle problems and challenges related to heritage tourism and management now and in the changing future;
3. Design and carry out research on heritage tourism and management, and derive recommendations for innovation accordingly; and
4. Apply knowledge of heritage tourism and management in the Hong Kong context.

Curriculum

Students enrolling in the MA ACHM programme and selecting the HTM Concentration shall be expected to complete 30 credits (9 courses) within one year of study for full time students only.

Award

A student who has enrolled in the MA ACHM programme with the Concentration and has successfully fulfilled all the requirements for graduation will be awarded a single degree of Master of Arts in Arts and Cultural Heritage Management (Heritage Tourism and Management)  藝術與文化遺產管理 (文化遺產旅遊與管理)文學碩士 by Lingnan University with one of the following classifications shown in the table below:

Classification of degree awards

Careers and Skills

The Concentration will produce a new crop of talents with in-depth knowledge and skills to take up current and future opportunities emerging from the heritage tourism sector in Hong Kong. It will broaden students ’academic and experiential horizons on heritage tourism and management issues.

Career Opportunities

• Tourism project management
• Community project management
• Art administration
• Private and public cultural assets management
• PhD and professional doctorate degrees in fields such as Tourism, Cultural Management, and Heritage Management and Administration

Fees & Scholarships

Tuition Fee

HKD162,000* (Payable in two instalments)     

Scholarship

A variety of scholarships and bursaries are available to academic outstanding applicants. Applicants should indicate in their applications that they would like to be considered for this tuition waiver.

Admission

Entrance Requirements

Applicants must have the following qualifications:

• A bachelor’s degree from a recognised tertiary institution. We will especially consider candidates with a background in arts, business, and social sciences.
• Applicants who possess a degree from non-related fields but demonstrate strong motivation will be considered for admission on case-by-case basis.
• An applicant whose degree or, exceptionally, an alternative qualification deemed equivalent from a tertiary institution is not using English as the medium of instruction (MOI) for the programme should obtain a band score of 6.5 or above in the International English Language Testing System (IELTS) with a minimum score of 5.5 in each element, or an equivalent score in a recognised test, or an equivalent qualification to prove his/her English language proficiency which will be considered on a case-by-case basis.
• Interviews may be conducted if deemed necessary by the Admissions Coordinator and the Programme Director (PD).

*For IELTS qualifications for admission to Term 2, 2018-19 intake and onwards, the University only accepts results that are within the validity period, viz. 2 years, from the time of submission of an admission application for the specific intake cohort.

Application Procedures

To apply for the MAACHM programme, please follow the steps below:

1. Complete the online application form:

https://www.ln.edu.hk/admission/apply

2. Upload scanned copies of the following documents to the system:

• Copies of academic certificates and transcripts;
• Proof of English language proficiency (IELTS, TOEFL), if needed;
• ID card, passport, or any other identity document(s) of your home country;
• A personal statement (written in English with not more than two pages)
• Curriculum vitae;
• Other relevant supporting documents.

3. Download the Confidential Recommendation Form and ask two referees to return the forms directly to the Master of Arts in Arts and Cultural Heritage Management of Lingnan University after completion. The referees should return the completed forms in sealed envelopes directly to the programme’s office stated below by post:

School of Graduate Studies,

Room 01, UG/F Lau Chung Him Building,

Lingnan University, 8 Castle Peak Road,

Tuen Mun, Hong Kong

4. Settle the application fee (HKD400) by a credit card. The application fee is non-refundable and non-transferable.

Application Fee

HKD400